Tutorial

Fix Your Email Deliverability

Make sure your emails actually reach donors — not spam folders

If your open rates look off, clicks are down, or emails seem to disappear… it might not be your content.

It’s your email authentication.

This course walks you through exactly how to fix it.

Two women working in an office, one sitting at a desk speaking on a landline phone, the other standing beside her reading a notebook. The desk has papers, a red pen, and an old-fashioned blue rotary phone, with file cabinets and documents in the background.

If your emails aren’t getting through…

Google and Yahoo rolled out new email authentication requirements.

These aren’t recommendations.
They’re requirements.

And a lot of nonprofits still haven’t updated their settings — not because they don’t care, but because acronyms like DMARC, SPF, DKIM, and DNS feel technical, intimidating, and easy to ignore.

The result?

  • Emails landing in spam

  • Inconsistent or declining open rates

  • Donors simply not seeing what you send

This course helps you get compliant and confident — without turning this into an IT project.

How to use this

This is a practical, DIY walkthrough that helps you:

  • Understand what DMARC, SPF, DKIM, and DNS actually do (in plain English)

  • Check whether your email is properly authenticated

  • Fix common setup issues step by step

  • Know when you’re done — and don’t need to touch this again

No guessing. No endless Googling. No hoping your emails make it through.

Who this is for

This course is for everyone who:

  • Send emails regularly but aren’t sure they’re being delivered

  • Have heard “DMARC” and hoped it would sort itself out

  • Notice open or click-through rates looking strange

  • Don’t have in-house IT support

  • Want to fix this once and move on

If you’ve been avoiding this because it feels technical, you’re exactly who this is for.

What’s included

When you purchase Fix Your Email Deliverability, you’ll get:

  • Step-by-step authentication requirement tutorial videos

  • DIY setup guidance
    So you can fix your email settings without technical support

  • On-demand access
    Revisit the training anytime you need it

Just clarity, confidence, and the peace of mind that your emails are actually being seen.

About access

This is a standalone training, but it is also hosted inside Essentials, our training library for nonprofit systems.

  • If you’re already an Essentials member, you already have access.

  • If you’re not a member, this is a standalone course you can purchase for $29.

Need a little help right now?

If your organization is experiencing a financial hardship, I don’t want price to be the reason you skip this.

You have two options:

  • FYE100 — 100% off

  • FYE50 — 50% off

Use the code option below that honestly fits your situation.

“From 35% to 50% retention in under a year.” — H.O.P.E. Inc.

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“$41,893 year-end (vs $23K previous year)” — Mosaic Youth Theatre

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“$18,500 recovered in 90 days.” — Data Cleanup Client

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“It's made everything so much easier—even my admin says it's easier. It helped prepare us for the growth we're working for.” — 35% → 50% retention. Email opens nearly doubled. Click rates tripled. Kenita Executive Director, H.O.P.E., Inc. “It used to take me 6 months to onboard new donors. Now it's done in 6 minutes.” — 85% of new donors onboarded within 6 minutes of giving. Personalized welcome sequences increased new donor engagement by 22%. Client “I used to dread data — now it's our secret weapon.” — CRM records improved by 30% in completeness within 90 days. Lapsed donor campaigns recovered $18,500 in "lost" gifts. Client “We got 20 hours a month back and it shows in our fundraising results.” — Client

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“From 35% to 50% retention in under a year.” — H.O.P.E. Inc. 〰️ “$41,893 year-end (vs $23K previous year)” — Mosaic Youth Theatre 〰️ “$18,500 recovered in 90 days.” — Data Cleanup Client 〰️ “It's made everything so much easier—even my admin says it's easier. It helped prepare us for the growth we're working for.” — 35% → 50% retention. Email opens nearly doubled. Click rates tripled. Kenita Executive Director, H.O.P.E., Inc. “It used to take me 6 months to onboard new donors. Now it's done in 6 minutes.” — 85% of new donors onboarded within 6 minutes of giving. Personalized welcome sequences increased new donor engagement by 22%. Client “I used to dread data — now it's our secret weapon.” — CRM records improved by 30% in completeness within 90 days. Lapsed donor campaigns recovered $18,500 in "lost" gifts. Client “We got 20 hours a month back and it shows in our fundraising results.” — Client 〰️

Trusted by more than 3,000 nonprofits.

Get instant access — $29

Fix your email deliverability once, protect your donor communications, and move on with confidence.

Woman sitting on a black leather couch behind a wooden table with a laptop, microphone, headphones, and a coffee cup, smiling at the camera, in a modern office setting.

About us

Rachel Bearbower

I’ve been in the trenches of an underfunded, under-resourced nonprofit. I was an Executive Director doing exactly what you might be doing right now — and then I missed thanking a major donor.

That moment changed everything.

Not because I didn’t care. Because I didn’t have a system.

That’s when I became obsessed with building donor stewardship systems that actually work — so nonprofits can stop trying to do more with less, and you never have to carry that guilt again.