Make donors feel like they’re right there with you, changing the world, seeing their donations in action.

❑ Craft reports that show the impact of their donations, with visuals that make the story pop off the page. (Download the impact report template as a start) 

❑ Write your impact report email and add it to your welcome series, making every donor feel like they’re part of the adventure.

❑ Cue the engagement content. Plan and schedule content that keeps them hooked, showing them the ongoing tour of impact. 

❑ Bonus points if you personalize the content based on preferences - see automation #2!